Podcast and Related Programming to Offer Unique History of Apple Computers (PRWEB) January 3, 2006 — Apple Matters, an online publication covering all things Apple, today launched “This Day In Apple History” a daily multimedia production – including a podcast – offering perspective on what happened on that day in the storied and diverse history of Apple computer. The stories will cover such topics as the founding of Apple computer, the launching of some its most famous products, and even the birthday of its infamous founder, Steve Jobs. The story will be distributed through a variety of channels including the web site – www.applematters.com/thisday, a daily opt-in email, a daily podcast, and through a new Apple Matters desktop widget that features three interfaces from Apple’s history. “Apple is a fascinating company from so many aspects. Its products and personalities have produced a great number of stories over the years,” said Hadley Stern, publisher and editor-in-chief of Apple Matters and executive producer of “This Day in Apple History.” “With this project we hope to provide people with interesting and enjoyable nuggets of Apple history. No such content exists either on the web or in print and I am very excited to bring Apple’s story alive in this way.” To kick off the project Apple Matters in partnership with O’Reilly and Associates’ MAKE Magazine is giving away products from Apple’s history, including an Apple II, a Newton, and a 5th generation iPod laser engraved in the MAKE labs with the original Apple logo . To enter readers just have to sign up for the daily This Day in Apple History email. Details can be found at http://www.applematters.com/thisday. Chris Seibold is the author of the project having been a staff writer for Apple Matters as well as contributor to the O’Reilly Media book, iPod and iTunes Hacks. Chris brings his extensive knowledge of Apple to bear on the project. “Working on this project has made me realize how much has changed since the original Apple computers were introduced more than 20 years ago,” said Chris. “This ongoing series will present Apple Computer’s rich history in such a way that even the most dedicated Apple aficionado will find something he or she didn’t know.” ###

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